Hugo Boss

Hugo Boss Fragrance, Bags, Watches & Hugo Boss Eyewear Collection
Hugo Boss Fragrance, Bags, Watches & Hugo Boss Eyewear Collection

For more than a quarter-century, the BOSS brand with its hallmark white logo against a black background stood exclusively for business-oriented menswear.

Today the BOSS brand world and its color spectrum extend beyond the classic black colored label – i.e. BOSS Black – to include BOSS Orange and BOSS Green. The BOSS Selection collection, which is positioned in the upper segment of the BOSS Black menswear, displays the additional distinction “Selection” on its label.The display of Hugo Boss Ready to Wear as BOSS Black Autumn/Winter 2010-2011 in Mercedes Benz Fashion Week Berlin.