Fashion House "Tatiana Parfenova" was founded in February 1995. The first collection created by Tatiana Parfenova for the House, "Saffron" was shown in April 1995 at the international festival "In Vogue" in Vilnius. The collection won first prize "Golden Button", which Tatiana Parfenova received from the hands of the jury chairman of Paco Rabanne. In autumn 1996, Russian Fashion Week Parfenov presented a collection of "Mountain of Marat", which was considered the best collection of the year.