Fashion designer, Phoenix Keating established his eponymous fashion label in 2009 and it wasn’t long after that his daring designs began to capture the attention of A-list stars like Lady Gaga. Born and raised in Sydney, Australia, Keating always had an eye for the dramatic and from an early age aspired to be an actor. Yet, by the age of 17 when working on a high school project that involved the design of a two-piece outfit, Keating knew that fashion was his calling.