In fashion the official “It” color of Spring/summer 2009 is yellow, and it’s available in everything from a greenish-yellow hue to school bus yellow.
“I think it’s just the most wonderful symbolic color of the future,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “It’s invariably connected to warmth, sunshine and cheer—all the good things we’re in dire need of right now.”
The fashion world first embraced orange a few years ago, and that has evolved into yellow, which had already been gaining popularity in the home market too. Yes, yellow color is very optimistic as it wakes up the room like the rising sun. It’s the color of sunlight, cheerful and uplifting. Yellow always lightens and brightens any space, as well as creates a cozy, welcoming feeling. From a hot sunflower yellow to pale buttery yellow tones – there are many options to choose from in spring/summer 2009.
“The color yellow exemplifies the warmth and nurturing quality of the sun, properties we as humans are naturally drawn to for reassurance,” Leatrice Eiseman, executive director of the Pantone Color Institute, tells MarketWatch.com.