It’s take two for Hilary Rhoda and Via Spiga. The model is returning as the face of the footwear brand for fall, following her first campaign last season. “Working with Hilary Rhoda on this campaign continues to strengthen our vision for the brand,” said Jay Schmidt, division president of contemporary fashion at Via Spiga’s parent company, Caleres. “She is the ideal ambassador to bring the Via Spiga woman to life.”
The campaign images, shot by photographer Sharif Hamza, show Rhoda against a slate gray wall, dressed in a number of styles from the brand’s fall footwear collection, and often accessorized with Via Spiga handbags and outerwear, as well. The campaign will launch online in mid-August, with the collection available on viaspiga.com and at major department stores. “It’s an honor to be the face of an iconic brand that offers a variety of beautiful styles for every woman and every occasion,” said Rhoda, who has previously starred in campaigns for the likes of Elie Tahari, St. John and Sergio Rossi.