“Discover Your Ideal Size with a Simple Photo”: Sandro Launches AI Tool for Perfect Fit

Sandro Launches AI Tool
Sandro Launches AI Tool

French fashion brand Sandro, part of the SMCP group, is revolutionizing the shopping experience with a new AI-powered tool designed to help customers find their ideal size.

Announced on LinkedIn, Sandro revealed a collaboration with Fringuant, a body-scanning technology tool that promises to pinpoint ‘the right clothing size.’

The innovative tool uses artificial intelligence to allow online shoppers to determine their perfect size by inputting basic information such as height, weight, and a selfie. This cutting-edge technology aims to enhance the accuracy of size recommendations, ensuring a better fit and a more satisfying shopping experience.

On its website, Sandro invites customers to “discover their ideal size with a simple photo.” In less than two minutes, users can enter their height and weight and snap a quick selfie because, as Sandro puts it, “a face says a lot about [us].” The tool then analyzes the provided information to offer the ideal size in just a few seconds.

This advancement is part of Sandro’s commitment to integrating modern technology to improve customer satisfaction and streamline the online shopping process. The AI tool is expected to reduce the hassle of returns and exchanges due to sizing issues, offering a more personalized and efficient shopping journey.

By leveraging AI and body-scanning technology, Sandro sets a new standard in the fashion industry, making it easier for customers to find their perfect fit without the usual trial and error. This collaboration with Fringuant demonstrates Sandro’s dedication to innovation and customer-centric solutions.

The AI tool not only enhances the shopping experience but also reflects Sandro’s forward-thinking approach and commitment to sustainability by potentially reducing the number of returns and associated carbon footprint.

With this new technology, Sandro aims to provide a seamless and enjoyable shopping experience, ensuring that customers can confidently choose their size and enjoy their fashion purchases with peace of mind.

As the fashion industry continues to evolve, Sandro’s initiative represents a significant step towards a more technologically integrated and customer-focused retail experience. This move positions Sandro at the forefront of fashion innovation, making it easier than ever for shoppers to find their ideal fit with just a few clicks.

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