H&M Fifth Avenue Flagship Opening

H&M Celebrates Fifth Avenue Flagship Opening with Jeff Koons
View Gallery 8 Photos
Adam Winberg, Vogue’s Susan Plagemann, and Donald Schneider
Alejandro Ingelmo and Maria Cornejo and Victoria Bartlett
Alek Wek and Laura de Gunzburg
Athena Calderone and Olivia Wilde
Heidi Mount and Eniko Mihalik
Julie Henderson and Birdy performing
Julio Santo Domingo and Nataya-Poniatowski - Margot and Cleo Wade
Ryan McGinness and Roxanne Lowit

Last night, as our phones were abuzz with flash flood warnings, Fifth Avenue was abuzz with the opening of its newest flagship: H&M. The ubiquitous retailer celebrated the launch of its largest store to date by collaborating with Jeff Koons for a “Fashi

Last night, as our phones were abuzz with flash flood warnings, Fifth Avenue was abuzz with the opening of its newest flagship: H&M. The ubiquitous retailer celebrated the launch of its largest store to date by collaborating with Jeff Koons for a “Fashion Loves Art” party.

The contemporary artist strolled in with wife, Justine, in hand, grinning from ear to ear, prompting a passerby to joke that his approachability was reminiscent of Mr. Rogers. Meanwhile, Koons marveled about his own dapper two-piece suit ensemble, “head-to-toe H&M, and you know, it feels great!” The 57,000-square-foot space was a full house of pretty young things, and Birdy, Ashley Benson, and Olivia Wilde proudly showed off their Jeff Koons x H&M bags featuring a mini version of Koons’s iconic stainless steel balloon dog.

Julio Santo Domingo and Nataya PoniatowskiAs Birdy took the stage for a special performance, Justine looked on as everyone toted around the first wearable work of her husband’s art a piece that is immediately recognizable and evocative of childhood. In addition to being an iconic artist, there’s one thing most people don’t know about Jeff, Justine said: “He’s a great dad he makes it home for dinner every night.”

Adam Winberg, Vogue’s Susan Plagemann, and Donald Schneider

Julio Santo Domingo and Nataya Poniatowski

Designerzcentral